Willy Wonka
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This year I have been able to organise my materials and spend time on the design, and to enjoy the process lot more. Ten Golden Tickets were hidden in the bars and bags of Wonka Exceptionals. Later, more Exceptionals flavors were added, like Wonka Triple Dazzle Caramel and Wonka Fantabulous Fudge. A Nestlé factory in Europe started making Wonka Bars with the flavors and wrappers from the 2005 movie. These included Whipple-Scrumptious Fudgemallow Delight, Nutty Crunch Surprise (which didn't actually have nuts), and Triple Dazzle Caramel. The company that made them was called the Willy Wonka Candy Company, which was part of Nestlé.
Like Toblerone, the crunchy bits can still get stuck in your teeth, but this was better distributed than the Swiss giant's sugar bomb. Sure, you're getting a lot of chocolate in one bar, but that just made it more affordable in my book. Though I'd avoided Tony's in the past, I'll be giving more of the brand's bars a try.
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The Golden Ticket that grants five "lucky" children the chance to visit Willy Wonka's chocolate factory is hidden inside the famous chocolate bars, with the candy serving as a catalyst for the whole story. Still, there were a few promising signs that the beloved candy bar could return. For one, Ferrero released a line of Chocolate Candy Bars bars based on their beloved candies in 2022. And second, the release of the musical "Wonka" — starring Timothée Chalamet — could kick start another Wonka Bar campaign, as has been the case with previous movie adaptations. In 1971, a film production company teamed up with Quaker Oats to make a movie version of Roald Dahl's beloved children's book. Part of the problem with Quaker's Wonka Bar strategy was that the 1971 film simply wasn't very popular in its initial release.
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Almost a decade after the last "Charlie and the Chocolate Factory" movie hit theaters, Nestlé brought the Wonka Bar back in 2013 with two flavors. Originally, demand for the chocolate bars was high, with the brand raking in over £3 million a month in the U.K., but those sales quickly declined to just a third of that. It was not long before stores were selling the Wonka Bars at a discounted price, and Nestlé eventually discontinued the candy bars altogether. "Novelty is by its nature often short-term and Nestlé has reintroduced the Wonka brand a number of times," the company said in a statement, per The Grocer.
However, these real Wonka Bars stopped being sold in January 2010 because they weren't selling very well. These include Willy Wonka & the Chocolate Factory (from 1971) and Charlie and the Chocolate Factory (from 2005). There's even a play called Charlie and the Chocolate Factory the Musical (from 2013) where they appear. Each movie and play shows the Wonka Bar with different wrappers.